Mexican Executives in Bavaria and Berlin

While the Mexican and German ministries of economic affairs are preparing the signing of a government statement as the basis for the bilateral cooperation within the framework of the MP, the pilot group has already successfully completed its training at the Academy of the Chamber of Industry and Commerce for Munich and Upper Bavaria.

Westerham / Berlin. The first 21 MP participants were selected in cooperation with the state-owned National Entrepreneurship Institute INADEM, which was commissioned by the Mexican Ministry of Economy to prepare the MP. All participants stood out through their professionalism, thirst for knowledge and passion for discussion. They supported and motivated each other during their stay in Germany, and the atmosphere within the pilot group was positive and dynamic.

Erwin Feldhaus, Commercial Councillor at ProMéxico in Germany, welcomed the Mexican executives at the opening event at the Academy of the Chamber of Industry and Commerce. This was the starting signal for an intensive programme which included 17 group visits to German companies and 47 individual business appointments. Several participants described the Programme as a “process accelerator” in view of the large number of offerings in the short time. “Normally, a business process takes a whole year before an agreement with the respective party is signed. Thanks to programmes like this one, processes are speeded up. It will help us to overcome existing cultural barriers that need to be removed”, sums up Raúl Cuevas Campillo, Commercial Head of Kuo Aerospace S.A. de C.V.

The possibility of getting to know companies from different industries is particularly interesting for the participants, who used the opportunity to speak with company representatives. Elisabeth Rosado Puerto, Managing Director of Tropical Honey Company S.A. de C.V., said that the group visits were very suitable for putting the knowledge gained in the MP into practice. The family enterprise processes and markets high-quality Mexican natural honey. Rosado Puerto also finds that the information on the administration and management of companies, building successful teams, export business and German business culture is tremendously important as it provides the participants with very helpful tools. Visits to trade exhibitions and cultural fringe events, which also included the reception for the participants at the Mexican Embassy in Berlin, rounded off the programme.

First successes during the MP
First results show that the participants have achieved their targets. According to their own accounts, 13 agreements have already been concluded with German cooperation partners and further offers are being solicited. Product tests and product training as well as follow-up meetings have been arranged.
Rosado Puerto has also scored a success; the managing director had planned to make business contacts with German companies interested in Mexican honey. Thanks to the MP, she was able to contact four interested German companies. Since returning to Mexico, she has been driving the quality improvement of her processes and products forward – with her sights set on certification in order to be able to supply the German partner. Rosado Puerto also visited the machinery manufacturer Bernhard Rietsche GmbH in Biberach in the Baden region and contracted it to repair a machine. She convinced herself on site of the quality of new technologies – and will soon be receiving a quotation for new equipment.

The closing event at the German Federal Ministry of Economics and Technology (BMWi) was a highlight. Representatives of the BMWi, the Mexican Embassy and the representation of the Mexican Ministry of Economy in Brussels came to the farewell event for the pilot group. ProMéxico, the Chamber of Industry and Commerce for Munich and Upper Bavaria and GIZ representatives were also there to hear about the participants’ personal results. Sandra Peters, Project Leader at the Academy of the Chamber of Industry and Commerce for Munich and Upper Bavaria, is very glad that Mexico is now one of the MP partner countries. “The participants have proved that high potential for cooperation exists and there is demand for this Training Programme.“

Rosado Puerto’s advice to those Mexican executives still considering whether they should apply to participate in the MP: “Don’t let the thought of being away from your company for such a long time stop you. It is hard to distance yourself and not allow yourself to think that your are neglecting the business, but it is worth it to invest this time in the Programme.“ And she adds with a wink: “Be careful with German beer – it’s delicious, but it is much stronger than Mexican beer! “